Goal:
Creating a unique mascot that would be associated with gentleness, care, and love.
Solution:
The choice fell on a plush bunny, a perfect association with care, childhood, and softness. I digitally drew the mascot and the typography and the converted it to vector format for adapting in all kinds of formats in high quality. Using AI I transformed the mascot and logo into a 3D illustration and brought the character to life, emphasizing its softness and friendliness. I also created a video using the Kling AI neural network featuring a character waving hello. This helps create a stronger connection with the audience and evoke positive emotions that people will associate with the brand.